Business Intelligence (BI) is traditionally used for tactic and strategic decisions. GADD Analytics covers the levels of tactic and strategic BI and does also have the capability of operational BI, i.e. to manage information needed for running the day-to-day business. Operational BI puts much higher demands on making it easy for the consumer and managing larger volumes of data. GADD Analytics solves this with having the focus on the consumer of the information and making it available via the web browser on any type of device.